Get found inside AI Search, and tie it to pipeline.
Your buyers now ask AI tools who to shortlist. We get your B2B brand cited in ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews, then track that visibility back to leads and pipeline in HubSpot.
Your buyers have changed how they shortlist. If AI is not naming you, you are not on the list.
Before they ever reach your site, buyers ask ChatGPT, Gemini, Perplexity or Copilot who the best suppliers are. Google now answers the same way with AI Overviews. If your brand is not in those answers, your competitors get mentioned, get trusted and get the call, and you do not even know it happened. If you are behind on traditional SEO, waiting years to climb the rankings is not an option. The question is simple: when an AI tool answers a buying question in your category, does it name you, and does that turn into pipeline?
Visibility inside AI search, wired to HubSpot.
This is Answer Engine Optimisation (AEO): getting your brand into the answers AI tools give, the way SEO got you into search rankings. It works alongside your SEO, not instead of it. We run a fixed setup, then a monthly growth cycle, and connect it to HubSpot so you see the pipeline it influences, not only the content it produced.
A visibility baseline
Where you stand today across ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews.
Your buyers' prompt set
Built from the real questions your buyers ask, not guessed keywords.
Competitor share of voice
Exactly who is being recommended instead of you, and where.
Sentiment and citations
Brand sentiment plus a citation and review check across the engines.
Technical and content map
A schema audit of priority pages, plus a content map for the answers buyers look for.
HubSpot tracking
A 30/60/90 roadmap and reporting so influence is measured against pipeline.
Then, each month
We re-test visibility against your baseline and competitors, produce answer-ready content, optimise priority pages (structure, schema, internal linking, answer blocks), build authority and citations, and report it all with a strategy call. AEO works alongside SEO, it does not replace it, and it does not depend on volume alone.
Baseline. Grow. Measure to pipeline.
Setup and baseline
First 30 days. We measure where you stand across the AI engines, map your buyers' questions, benchmark competitors, audit your pages and set up HubSpot tracking. Billed up front.
Monthly growth cycle
We re-test visibility, produce and optimise content, build authority, and report against pipeline. Content and offsite authority scale with your tier.
Quarterly review
We reset the roadmap, re-test competitors and read the pipeline influence, so the work stays tied to revenue.
Alongside your SEO
AEO runs with your existing SEO, never instead of it. Both matter, because buyers now use both.
Visibility that moves. Connected to revenue.
A startup we worked with moved its AI visibility score from around 1 to around 15 over six months.
Visibility measured across ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews, by phrase and region.
Assisted conversions and influenced pipeline connected back to HubSpot, so influence is measured, not guessed.
The difference is what we connect it to. Most AEO sellers offer content and opinion. We connect positioning, website structure, content, authority and HubSpot measurement, so your AI visibility is tracked to pipeline, not guessed at. 13+ years in the HubSpot ecosystem. HubSpot Solutions Partner and Claude Partner.
A good fit, or not right yet.
This is a good fit if
- Your B2B buyers ask ChatGPT, Gemini, Perplexity or Copilot who to shortlist before they reach your site.
- You are behind on traditional SEO and cannot wait years to climb the rankings.
- You want AI visibility tied to pipeline in HubSpot, not counted as articles produced.
- You run HubSpot and want AEO working alongside your SEO, not instead of it.
This is not right if
- You want a guarantee your brand ranks in ChatGPT. Nobody can control what an AI answer says.
- You believe content volume alone fixes AEO. It takes positioning, structure, content, authority and measurement together.
- You want AEO to replace SEO. Both matter, because buyers now use both.
- You are not measuring to pipeline and only want an article count.
Visibility measured, tracked back to HubSpot.
We test your buying questions across the AI engines and connect assisted conversions and influenced pipeline back to HubSpot, so influence is measured rather than guessed. Where we touch your portal, we do it through HubSpot's own tools, and you keep control of your portal throughout.
Fixed prices, fixed deliverables. Rolling, no minimum term.
One-off, billed up front. Up to 8 priority pages, up to 3 competitors, one region or language.
One-off, billed up front. 9+ priority pages, 4 to 6 competitors, multi-region or multi-language.
For teams with their own writers: we direct, your team produces. Monthly strategy call, rolling topic and prompt plan, 4 content briefs a month, monthly visibility report, optimisation guidance.
We own strategy and delivery. Everything in Direction, plus 3 articles a month, 4 priority pages optimised a month, authority guidance.
For high demand needing volume plus offsite authority. Everything in Growth, plus 5 articles a month, digital PR and citation outreach (target 2 placements a month), review strategy, expanded competitor tracking, quarterly deep re-test.
Pick the tier on two questions, not budget: who produces the content (your team means Direction, us means Growth), and how aggressive you need to be (volume plus offsite authority means Growth + Authority). Billing is monthly and rolling, no minimum term, 30 days to cancel. Prices are quoted in your currency. Overflow work (extra articles, pages, PR placements, regions) is priced per item, never squeezed into a tier.
Questions we get asked.
Anything else, ask us directly. You will speak to a founder, not a form.
Speak to usWhat is AEO, and how is it different from SEO?
AEO (Answer Engine Optimisation) is about getting your brand into the answers AI tools give, the way SEO is about ranking in search results. It works alongside SEO, it does not replace it. Both matter, because buyers now use both.
Can you guarantee my brand ranks in ChatGPT?
No. Nobody can guarantee AI rankings or control what an AI answer says. What we do is improve your share of voice for the buying questions that matter, measure it across the major engines, and tie it to pipeline in HubSpot.
How is AI visibility measured?
We test a set of real buying questions across ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews, track how often and how favourably your brand is mentioned by phrase and region, benchmark competitors, and connect assisted conversions and influenced pipeline back to HubSpot.
How soon do we see results?
The setup gives you a full baseline in the first 30 days. Visibility gains build over the following months. One client started with a first-month walk-away: if the first 30 days do not deliver the agreed quick wins, you can end immediately with no notice.
Is content volume enough on its own?
No. Content volume alone does not fix AEO, and schema alone does not either. It takes positioning, page structure, content, authority signals and measurement working together. That is the whole point of tying it to pipeline rather than counting articles.
What do we get in the setup?
A visibility baseline across ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews, your buyers' prompt set, competitor share of voice, sentiment and citation checks, a schema audit of priority pages, a content map and HubSpot tracking with a 30/60/90 roadmap. It is a one-off, billed up front, and gives you a full baseline in the first 30 days.
Are we tied in? How do we choose a tier?
No minimum term. Billing is monthly and rolling with 30 days to cancel. Pick the tier on two questions, not budget: who produces the content (your team means Direction, us means Growth), and how aggressive you need to be (volume plus offsite authority means Growth + Authority). Overflow work is priced per item, never squeezed into a tier.
Connect it with the rest of the system
All AI-leverage →The AI Visibility Checker
Find out whether AI tools are set up to recommend you. Answer 6 quick questions for an instant readiness read, then we run the full live check across ChatGPT, Gemini, Perplexity and Copilot.
This is a directional illustration from your answers. The full check queries the live engines with your real buyer questions.
Your top 3 priorities
Get the full live check
We will run your real buyer questions through ChatGPT, Gemini, Perplexity and Copilot and send you exactly where you show up, where a competitor is cited instead, and what to fix first.
Thanks, your live check is queued. We will be in touch personally.